Q: How is my information used?A: Electronic Partners uses your information for the purposes of order fulfilment and occasional direct marketing activities (see What are my choices regarding collection, use and distribution of my information?). Electronic Partners also collect your personal information to provide you with customised and relevant information on your homepage when you visit the site. We do research on our user’s demographics, interests, and behaviour based on the information provided to us through registration, during a promotion, from our server log files or from surveys. We do this to better understand and serve our users. This research is compiled and analysed on an aggregated and anonymous basis.